2015/16 Taught Postgraduate Module Catalogue

LUBS5737M Strategic and Entrepreneurial Management

15 creditsClass Size: 40

Module manager: Krsto Pandza
Email: K.Pandza@leeds.ac.uk

Taught: Semester 1 (Sep to Jan) View Timetable

Year running 2015/16

Module replaces

LUBS 5735M

This module is not approved as an Elective

Module summary

This module integrates knowledge of Strategic and Entrepreneurial Management. The unique blend of topics will equip you with the leadership and analytical skills necessary to manage organizations that compete in rapidly changing business environments. You will appreciate how uncertainties of globalisation, new business models, disruptive technologies and changes in societal aspirations challenge competitive positions and managerial decision-making. You will also acquire thorough insight into the content and process of strategy; be competent strategic decision-maker; and have the knowledge and skills to be an effective manager of a strategic initiative.

Objectives

This module introduces students to topics that will equip them to make strategic judgements under uncertainty by applying rigorous analytical models appropriately and utilising in-depth understanding of strategy, innovation and entrepreneurship.

Learning outcomes
Knowledge/application

Upon completion of this module students will be able to:
- Analyse the competitive and collaborative behaviour of companies and apply strategic concepts to analyse global and competitive environment using strategic models
- Evaluate different approaches to strategizing and subsequently formulate and implement strategies
- Identify links between theory and practice by applying strategic concepts and tools
- Apply conceptual knowledge to analysing case studies

Skills
Upon completion of this module students will be able to:

Transferable:
- Work effectively in a high performing team
- Produce professional quality documents
- Apply in context professional awareness of strategic challenges in rapidly changing environments

Subject Specific:
- Utilise acquired skills to make effective entrepreneurial judgements
- Learn by using analogical reasoning

Skills outcomes
Development of strategic thinking, analytical skills, skills for managing strategic direction of an organization, problem solving skills, the application of theory to practice, entrepreneurial skills, commercial awareness, self-management, team working and communications skills.

Syllabus

Indicative content:

Introduction to Strategic Management:
What is strategy, does it matter and why entrepreneurial competency is needed?

Analysis of External Environment
Industry analysis.

Origins of Competitive Advantage
The role of internal resources and organizational capabilities.

Business Level Strategy

Strategy Workshop and New Venture Challenge
(Basis for group assignment).

Sustaining Competitive Advantage and Innovation

Strategic Entrepreneurship and Corporate Venturing

Corporate Level Strategy

Strategy Process

Organizing for Success and Strategy Implementation

Exam preparation, feedback, preparation for the New Venture Challenge

Teaching methods

Delivery type	Number	Length hours	Student hours
Seminar	11	4.00	44.00
Private study hours			106.00
Total Contact hours			44.00
Total hours (100hr per 10 credits)			150.00

Private study

The module has a number of core texts and a recommended supplementary edited book of readings. There will also be a reading list of contemporary journal articles.

In order to contribute to the workshop sessions and independent learning, students will be expected to read the academic literature, newspapers and online media relating to entrepreneurship and enterprise.

Student groups will also work on a new venture challenge exercise.

Students will work independently preparing for an examination, which will draw on the module content and reading.

Opportunities for Formative Feedback

Attendance will be expected at every lecture, tutorial and workshop session, and non-attendance without good reason will be followed up. Progress issues will be addressed informally during the interactive tutorial sessions. Students will be encouraged to contribute to discussions in lectures and present ideas during the tutorials.

Methods of assessment

Coursework

Assessment type	Notes	% of formal assessment
Group Project	New Venture Challenge	50.00
Total percentage (Assessment Coursework)		50.00

Course work consists of group project focused on New Venture Challenge. This group project effectively integrates strategic thinking with entrepreneurial attitudes and creates unique experience in growing an independent venture or new venture in corporate environment. Module resit will take the form of a three-hour seen examination only.

Exams

Exam type	Exam duration	% of formal assessment
Standard exam (closed essays, MCQs etc)	2 hr	50.00
Total percentage (Assessment Exams)		50.00

Normally resits will be assessed by the same methodology as the first attempt, unless otherwise stated

Reading list

The reading list is available from the Library website

Last updated: 23/09/2016

Disclaimer

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