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2017/18 Undergraduate Module Catalogue

ARAB2881 Contemporary Arab Media

15 creditsClass Size: 40

Module manager: Dr. El Mustapha Lahlali
Email: e.m.lahlali@leeds.ac.uk

Taught: Semesters 1 & 2 (Sep to Jun) View Timetable

Year running 2017/18

This module is not approved as a discovery module

Module summary

The module provides an in-depth study into the nature of Modern Arab media. It will provide a critical overview on the development of Arab media, and examine the aims, objectives and programmes of Al-Jazeera Arabic, Al-Hurra and Al-Arabiya. It will also examine the similarities and differences in broadcasting between these channels. Finally, it will attempt to examine the impact of these channels on the Arab public sphere.

Objectives

The main objective of this module is to provide an overview on the Arabic media development since its establishment until today. The discussion of the development of Arab media will take into consideration many elements, some of which are political, cultural and social. The module shall examine the main objectives behind the establishment of print and audio-visual media. We shall also refer to the great impact of some of these broadcasting outlets on the Arab regimes and population. The module will be divided into three main parts: The first part will cover the development of Arab media since its birth until the 1990s. The second part will focus on the Arabic channel, Al-Jazeera, Al-Arrabiyya, AlHurra and radio Sawa. The third will look at some printed media such as Al-Sharq al-Awsat, al-Hayyat, Al-Guds Al-Arabi.

Learning outcomes
On completion of this module, students should have acquired an in-depth understanding of the theoretical literature in the field and a good grounding in the patterns of Modern Arabic Media broadcast.

In addition to the discipline knowledge, by the end of the course students should have acquired various transferable skills, including communication, essay writing, time management and presentation skills.

Skills outcomes
Critical & analytical thinking, ability to construct coherent arguments, communication and presentation skills, self-discipline and punctuality.


Syllabus

The topics covered in this course include amongst others:
1. Overview of Arab audio-visual and print media
This section shall provide a general review of the audio-visual media. It will look at its broadcasting strategy, its progress and its impact on the viewers. It shall touch upon some historical aspects which have hindered or underpinned the development of Arab Media.
2. Al-Jazeera, Al-Hurra and Al-Arabiya: Similarities and differences
This part of the module will introduce the above channels and will examine the similarities and differences in broadcasting between these channels. It aims to acquaint the students with the broadcasting style of these channels. It shall also provide a comprehensive analysis of the aims and objectives, policies and the target audience of the above channels.
3. New Arab media, New discourse
This part will mainly look at the change of broadcasting discourse in Arab media since Mid 1990s. It shall provide an analysis of translated language extracts from the 3 channels. The textual analysis shall take into consideration different contextual factors which might have contributed to the change of Arabic media discourse. Extracts from Al-Hurra, Al-Jazeera Arabic and Al-Arabiya will be analysed.
4. Globalisation, Democracy and Arab media
This part will consider Arab media in light of the globalisation and worldwide competition. It shall look at how globalisation has affected Arab media discourse and broadcasting.

Teaching methods

Delivery typeNumberLength hoursStudent hours
Lecture171.0017.00
Private study hours133.00
Total Contact hours17.00
Total hours (100hr per 10 credits)150.00

Private study

preparatory reading for lectures/seminars, student presentations, completion of coursework and exam preparation

Opportunities for Formative Feedback

As in all our modules student progress will be monitored using the following methods:
- Written / oral assignments
- Designated feedback sessions (one per semester)
- Personal tutee appointments

Methods of assessment


Coursework
Assessment typeNotes% of formal assessment
Essay2,500 words50.00
Presentation15 minutes10.00
Total percentage (Assessment Coursework)60.00

Normally resits will be assessed by the same methodology as the first attempt, unless otherwise stated


Exams
Exam typeExam duration% of formal assessment
Standard exam (closed essays, MCQs etc)2 hr 00 mins40.00
Total percentage (Assessment Exams)40.00

Normally resits will be assessed by the same methodology as the first attempt, unless otherwise stated

Reading list

The reading list is available from the Library website

Last updated: 02/03/2018 17:22:43

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