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2019/20 Undergraduate Module Catalogue

COMM2870 Motion Graphics

20 creditsClass Size: 35

Module manager: Mr John Edmonds
Email: icsjme@leeds.ac.uk

Taught: Semester 2 View Timetable

Year running 2019/20

Pre-requisite qualifications

Approved progression from Level 1 – Film, Photography and Media orDigital Media (or approved credit transfer equivalent).

This module is not approved as a discovery module

Module summary

To provide students with intermediate practical skills in motion graphics for film and television including animation and visual effects.

Objectives

On completion of this module, students will be able to:-
- Construct motion graphic sequences for film and television production using appropriate software;
- Understand and demonstrate coherent subject knowledge and appreciate professional design constraints for film and television production;
- Comment on specific aspects of recent research and development in the industry;
- Review and critically analyse their production work against industry practitioners;
- To time manage and schedule their project(s) by a specified deadline.

Learning outcomes
On completion of this module, students will be able to:

1. Demonstrate knowledge of motion graphics industry.
2. Contextualise and situate a motion graphic sequence.
3. Critically engage with photographic and video imagery using analytical strategies.
4. Demonstrate knowledge of the design principles necessary for motion graphics.
5. Produce a motion graphic sequence to an intermediate level.


Syllabus

The course focuses on three key areas:
- Introduction of the software - Adobe After Effects.
- Introducing Graphic Design considerations for Film & TV including typography and layout, plus the psychology of colour in design.
- Planning and Preparation for Special Effects - Production and Output.

Teaching methods

Delivery typeNumberLength hoursStudent hours
Lecture121.0012.00
Practical112.0022.00
Private study hours166.00
Total Contact hours34.00
Total hours (100hr per 10 credits)200.00

Private study

Research for project - approx hours 15
Research operation of software - approx hours 40
Individual production work - approx hours 100
Write up of project including BLOG. - approx hours 11

Opportunities for Formative Feedback

Weekly formative feedback during practical sessions via the practical portfolio.
Project Concept (submitted by week 4; Feedback shortly after);

Methods of assessment


Coursework
Assessment typeNotes% of formal assessment
Practical3 Minute Motion Graphic Project.50.00
PortfolioPractical Portfolio25.00
AssignmentCreative Concept Outline 1 x 1,000 - 1,250 words25.00
Total percentage (Assessment Coursework)100.00

Normally resits will be assessed by the same methodology as the first attempt, unless otherwise stated

Reading list

The reading list is available from the Library website

Last updated: 13/11/2018 09:25:44

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