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2024/25 Taught Postgraduate Module Catalogue

COMM5710M The Media Industries

30 creditsClass Size: 70

Module manager: Dr Anna Zoellner
Email: a.zoellner@leeds.ac.uk

Taught: Semester 1 (Sep to Jan) View Timetable

Year running 2024/25

This module is not approved as an Elective

Module summary

This module introduces students to the academic study of the media industries, giving an overview of changes in technology, policy and society and their impact on the sector. Topics often covered include the relevance of the media industries, size and ownership of media organisations, the role of governments and the impact of digitalisation and convergence.

Objectives

This module aims to give students a broad introduction to the academic study of the media industries, including a wide range of perspectives and theories, considering how academics have conceptualised change within this sector.

The lectures on this module introduce students to the principal debates regarding change in the media industries since 1980. To allow students to understand the conditions which shape media production in modern societies, these debates are expanded upon through discussions of case studies and readings in seminars. Here, students can also evaluate contemporary developments in the media industries.

Learning outcomes
On successful completion of the module students will be able to:
1) Recall and explain the main debates and theoretical approaches relevant to an understanding of the media industries.
2) Describe the historical development of the media industries internationally.
3) Account for national and regional variations in media industries and their role in societies.
4) Examine media forms and industrial structures critically with appropriate reference to the social and cultural contexts in which they were produced and consumed.

Skills Learning Outcomes
On successful completion of the module students will have demonstrated the following skills learning outcomes:
1) The ability to critically analyze and evaluate developments, arguments, and theories on the academic study of the media industries.
2) The ability to contribute to contemporary artistic, cultural and policy discourses by incorporating ethically aware and globally diverse perspectives in your communication.


Syllabus

Details of the syllabus will be provided on the Minerva organisation (or equivalent) for the module

Teaching methods

Delivery typeNumberLength hoursStudent hours
Supervision10.500.50
Lecture112.0022.00
Seminar111.0011.00
Private study hours266.50
Total Contact hours33.50
Total hours (100hr per 10 credits)300.00

Opportunities for Formative Feedback

In groups, students give a formative presentation in week 9 on an area of the media industries that is of interest to them. They receive feedback on this immediately from the module leader which they can then take into their final assignment on the module.
Progress and understanding is also monitored through seminars. Students are also encouraged to use office hours to get further feedback on their work.

Methods of assessment


Coursework
Assessment typeNotes% of formal assessment
Essay1 x 1,500-2,000 words30.00
Essay1 x 3000 - 3,500 words70.00
Total percentage (Assessment Coursework)100.00

All assignments have multiple topics/questions to choose from. A resit would use the same type of assignment i.e. essay or presentation but needs to cover a different topic/question than the original submission.

Reading list

The reading list is available from the Library website

Last updated: 19/01/2024

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