2024/25 Taught Postgraduate Module Catalogue

COMM5720M Media Production Analysis

30 creditsClass Size: 76

Module manager: David Lee
Email: D.Lee@leeds.ac.uk

Taught: Semester 2 (Jan to Jun) View Timetable

Year running 2024/25

This module is not approved as an Elective

Module summary

This module builds on the Media Industries (COMM5710M) module, looking in greater detail at particular media industries, such as television, music, film and newspapers, in order to examine questions of organisation (how the messy business of making media is managed and what conflicts arise) and experience (what it is like to work in these industries). Using a mixture of historical studies and more recent research, it also deals with the principal research methods used in this field. We examine a variety of methods through a range of industries, allowing you to gain a strong sense of the different industrial, spatial and organisational forms within the sector.

Objectives

The module aims to do the following:
- introduce students to major studies of media production, especially organisational and experiential aspects of production.
- examine the specific dynamics of a number of key media industries, using major studies.
- consider the principal methods of analysis of media production, including participant observation and semi-structured interviews and to evaluate their application.

Learning outcomes
On successful completion of the module students will have demonstrated the following learning outcomes relevant to the subject:
1) Apply expertise and knowledge of contemporary scholarship to conduct original research related to media industries
2) Analyse and deconstruct textual material from the media, and from commentaries on the media, in relation to the media industries.
3) Compare and evaluate explanations of media processes relevant to media industries, derived from different theoretical perspectives.
4) Apply interview research methods as a tool for researching and understanding the media industries

Skills Learning Outcomes
On successful completion of the module students will have demonstrated the following skills learning outcomes:
1) Research skills - The ability to demonstrate advanced research skills by conducting original and rigorous research into the media industries, using both academic scholarship and interviews.
2) Critical thinking skills - The ability to weigh up different arguments and perspectives, using supporting evidence to form opinions, arguments, theories and ideas on case studies of the media industries.

Syllabus

Details of the syllabus will be provided on the Minerva organisation (or equivalent) for the module

Teaching methods

Delivery type	Number	Length hours	Student hours
Fieldwork	1	1.00	1.00
Lecture	11	1.00	11.00
Seminar	11	1.00	11.00
Private study hours			277.00
Total Contact hours			23.00
Total hours (100hr per 10 credits)			300.00

Opportunities for Formative Feedback

Student progress will be monitored via attendance and contribution at seminars and via mid-semester assessment, feedback for which will be given before the last assessment is due.

Methods of assessment

Coursework

Assessment type	Notes	% of formal assessment
Essay	1 x 3,000-3,500 words	70.00
Essay	1 x 1,500-2,000 words	30.00
Total percentage (Assessment Coursework)		100.00

Resits will be assessed by the same methodology as the first attempt.

Reading list

The reading list is available from the Library website

Last updated: 30/04/2024

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