2016/17 Undergraduate Programme Catalogue
BA Management with Marketing
Programme code: | BA-MNGT/MK | UCAS code: | N2N5 |
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Duration: | 3 Years | Method of Attendance: | Full Time |
Programme manager: | Dr Nick Jackson | Contact address: | n.jackson@leeds.ac.uk |
Total credits: 360
Entry requirements:
- GCSE English Language, minimum grade B or higher.
- GCSE Mathematics, minimum grade B or higher.
- Typically grades AAA at A Level, excluding General Studies and Critical Thinking.
School/Unit responsible for the parenting of students and programme:
Business School
Examination board through which the programme will be considered:
Business School Board of Undergraduate Examiners
Relevant QAA Subject Benchmark Groups:
Management
Programme specification:
Programme Aims:
We want our graduates to be:
1. Knowledgeable about the nature, extent and complexity of marketing, business and management, with an understanding of how organisations work within themselves, interact with each other, interact with the external environment, and respond to change
2. Knowledgeable of, and enthusiastic about, the vibrancy and dynamism of management studies in general, and in particular, about the theoretical and practical specialisms involved in marketing; able to demonstrate a critical understanding and ownership of these, and to engage in discussion about how they integrate with, and influence, each other
3. Critical and confident in finding, evaluating and using information about management and marketing from a range of sources, focussing on but not limited to peer reviewed academic material; able to research effectively, analyse data, and make decisions about the validity of material
4. Skilled in expressing their ideas and communicating information about management and marketing in written, oral, and presentational media; able to be accurate, concise, sincere and effective
5. Able to apply their knowledge and ideas to real world problems as presented in the marketing, business and management world, in order to resolve challenges through creative and strategic thinking; proactive in their approach to problems
6. Reflective , self-aware practitioners with the skill and insight required to identify and act on their own development needs; able to demonstrate maturity, resilience and responsibility in their response to personal and scholarly challenges
7. Positive and proactive members of their community, class or group, able to empathise with others, understand how their own values interact with those of others, and reliable participants in group work
8. Ethical in their approach to business and marketing, and to the management of people and organisations; aware of their responsibilities and the needs of others, both within and without their own organisation
9. Global and inclusive in their perspective on business, marketing, management, culture and scholarship
10. Skilled in commercial awareness and employable traits, able to appraise different job sectors to make informed choices about their own career trajectories, and effective and successful members of the sector they choose.
Learning outcomes:
Our students will be able to:
LO1: Demonstrate accurate, in depth and thorough knowledge of a range of concepts, theories and practices in management, including the universal core concepts (HR and organisational behaviour, economics, marketing, accounting, information management) and the particular specialisms of the school (decision making, strategy and organisational theory, innovation and enterprise, operations and supply chain) (PA1)
LO2: Discuss, define, compare and critically analyse opposing theories and themes in management and marketing scholarship and form an opinion based on a thorough and deep understanding (PA2)
LO3: research, evaluate, and interpret the material of current scholarship in the marketing and management disciplines and incorporate them appropriately into their own writing (PA3)
LO4: write, present, communicate and debate about issues in current management and marketing theory and practice with accuracy, integrity and efficacy (PA4)
LO5: generate innovative and effective strategies, solutions or ideas in the face of marketing or management based challenges (PA5, PA10)
LO6: examine their own skills and evaluate them honestly and responsibly, know where to seek help with development and how to achieve improvement (PA6, PA10)
LO7: Work effectively in teams, demonstrating effective interpersonal skills and the ability to function sensitively and productively when working with others (PA7)
LO8: Demonstrate an awareness of the importance of ethics, responsibility and community in marketing, management and business (PA8)
LO9: demonstrate cultural awareness and sensitivity in their approach to a global business world (PA9)
LO10: Demonstrate knowledge of the requirements and structure of a variety of employment sectors and how their own skills compare to these requirements (PA6, PA10)
Year1 - View timetable
[Learning Outcomes, Transferable (Key) Skills, Assessment]
Compulsory modules:
Candidates will be required to study the following compulsory modules:
LUBS1095 | Personal Tutorials for Marketing | 20 credits | Semesters 1 & 2 (Sep to Jun) | |
LUBS1225 | Accounting for Managers | 10 credits | Semester 1 (Sep to Jan) | |
LUBS1850 | Organisational Behaviour | 20 credits | Semesters 1 & 2 (Sep to Jun) | |
LUBS1860 | Fundamentals of Marketing | 20 credits | Semesters 1 & 2 (Sep to Jun) | |
LUBS1890 | Starting Your Own Business | 10 credits | Semester 1 (Sep to Jan) | |
LUBS1940 | Economics for Management | 20 credits | Semesters 1 & 2 (Sep to Jun) |
Discovery modules:
Candidates will be required to study 20 credits of discovery modules:
Year2 - View timetable
[Learning Outcomes, Transferable (Key) Skills, Assessment]
Compulsory modules:
Candidates will be required to study the following compulsory modules:
LUBS2010 | Consumer Behaviour | 20 credits | Semester 2 (Jan to Jun) | |
LUBS2780 | Information in Organisations | 10 credits | Semester 2 (Jan to Jun) | |
LUBS2785 | How Managers Make Decisions | 10 credits | Semester 1 (Sep to Jan) | |
LUBS2840 | Marketing Research | 20 credits | Semester 1 (Sep to Jan) | |
LUBS2895 | Organisational Behaviour in Practice | 10 credits | Semester 2 (Jan to Jun) | |
LUBS2900 | Operations and Supply Chain Management | 10 credits | Semester 1 (Sep to Jan) | |
LUBS2970 | Corporate Social Responsibility | 10 credits | Semester 1 (Sep to Jan) |
Optional modules:
Candidates will be required to study 10 credits from the following optional modules:
HIST2560 | History on the High Street | 20 credits | Semester 2 (Jan to Jun) | |
HIST2653 | American Business History | 20 credits | Not running in 201617 | |
HIST2654 | Global Business History | 20 credits | Not running in 201617 | |
LUBS2020 | From Study to Work | 10 credits | Semester 1 (Sep to Jan) | |
LUBS2810 | Business and the Legal Environment | 20 credits | Semesters 1 & 2 (Sep to Jun) | |
LUBS2860 | Managing International Business | 20 credits | Semesters 1 & 2 (Sep to Jun) |
Discovery modules:
Candidates will be required to study up to 20 credits of discovery modules, which may include further choices from the optional modules for this programme to bring the total for the year up to 120 credits.
Year3 - View timetable
[Learning Outcomes, Transferable (Key) Skills, Assessment]
Compulsory modules:
Candidates will be required to study the following compulsory modules:
LUBS3070 | Strategic Management | 20 credits | Semesters 1 & 2 (Sep to Jun) | |
LUBS3190 | International Marketing | 10 credits | Semester 1 (Sep to Jan) | |
LUBS3305 | Dissertation in Management | 20 credits | Semesters 1 & 2 (Sep to Jun) | |
LUBS3530 | Advertising and Promotional Management | 10 credits | Semester 2 (Jan to Jun) | |
LUBS3845 | Marketing Strategy | 20 credits | Semesters 1 & 2 (Sep to Jun) |
Optional modules:
Candidates will be required to pass 20 credits from the list of optional modules (in addition to the 80 credits of compulsory modules) in order to b eligible for the award of an Honours Degree.
LUBS3001 | Gender and Equality at Work in Comparative Perspective | 20 credits | Semester 1 (Sep to Jan) | |
LUBS3002 | Diversity Management | 20 credits | Semester 2 (Jan to Jun) | |
LUBS3003 | Business Ethics | 20 credits | Semesters 1 & 2 (Sep to Jun) | |
LUBS3004 | Entrepreneurship and Innovation | 20 credits | Not running in 201617 | |
LUBS3050 | Information Management in Organisations | 10 credits | Semester 2 (Jan to Jun) | |
LUBS3095 | Global Perspectives on HRM and Employment Relations | 20 credits | Semester 2 (Jan to Jun) | |
LUBS3150 | International Banking and Finance | 10 credits | Semester 1 (Sep to Jan) | |
LUBS3805 | International Business Management | 20 credits | Semesters 1 & 2 (Sep to Jun) | |
LUBS3810 | Managing Across Cultures | 20 credits | Semesters 1 & 2 (Sep to Jun) | |
LUBS3850 | Contemporary Management Consulting | 20 credits | Semester 1 (Sep to Jan) | |
LUBS3855 | Strategic Human Resource Management | 20 credits | Semester 1 (Sep to Jan) | |
LUBS3885 | Management Decision Making | 20 credits | Semesters 1 & 2 (Sep to Jun) | |
LUBS3915 | Employment Law | 20 credits | Semesters 1 & 2 (Sep to Jun) | |
LUBS3950 | Current Issues in Decision Making | 20 credits | Not running in 201617 | |
LUBS3965 | Managing Global Value Chains | 20 credits | Not running in 201617 | |
LUBS3975 | Managing Innovation and Technology | 20 credits | Semesters 1 & 2 (Sep to Jun) | |
TRAN3040 | Physical Distribution and Logistics | 10 credits | Semester 2 (Jan to Jun) |
Discovery modules:
Candidates will be required to study 20 credits of discovery modules, which may include further choices from the optional modules for this programme.
Last updated: 20/06/2016
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