Module and Programme Catalogue

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BA Communication and Media

Year 1

(Award available for year: Certificate of Higher Educ)

Learning outcomes

On completion of the year/programme students should have provided evidence of being able to:
- Identify and explain key developments, traditions, theories, and debates in media and communication studies.
- Understand the importance of engaging critically with media products and scholarship
- Analyse media products from a range of perspectives, taking into account the diverse industries and contexts in which they are created and encountered
- Conduct small research projects in teams drawing on a range of different research methodologies and demonstrating awareness of the importance of ethics
- Communicate in a range of styles

Transferable (key) skills

Students will have had the opportunity to acquire, as defined in the modules specified for the programme:
- qualities and transferable skills necessary for employment related to the subject area(s) studied;
- skills necessary for the exercising of personal responsibility;
- an ability to think critically;
- a capacity to think historically and to recognise the historical context of media institutions and texts;
- a capacity to develop political analyses and critiques of media institutions and texts;
- a familiarity with the use of media technologies;
- a capacity to organise knowledge and viewpoints in a systematic and confident fashion.


Achievement will be assessed by a variety of methods in accordance with the learning outcomes of the modules specified for the year/programme and will include:
- demonstrating the knowledge and application of standard concepts, information and techniques relevant to the field;
- work that covers a restricted area of the field;
- demonstrating emerging abilities, skills and competencies;


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