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2009/10 Undergraduate Module Catalogue

LEED2110 Skill Build for Enterprise

10 creditsClass Size: 75

Module manager: David Bulmer
Email: d.bulmer@leeds.ac.uk

Taught: Semester 1 (Sep to Jan) View Timetable

Year running 2009/10

Module replaces

Update to LEED 2110 Skill Build for Enterprise previously taught over 2 semesters

This module is approved as an Elective

Module summary

'skills' modules, those coded LEED, are designed to help you to enhance many of the non-subject specific, transferrable skills that top employers are seeking in graduates. The Leeds for Life website (www.leedsforlife.leeds.ac.uk) gives you some examples of which skills can be developed through the LEED modules and other activities. At a time when competition for jobs is intense, developing such skills is one way to gain an advantage in the employemnt market. Think about your existing skills, strengths and weaknesses, and then select a LEED module that will not only complement your existing skills portfolio, but will aslo set you an interesting and enjoyable challenge.Are you interested in starting your own business now or at some time in the future? Are you interested in developing your practical knowledge of the processes of creating a business or in understanding the nature of the dynamic, creative, flexible, innovative self-starters who in the future might be very effective at work or actually run a personal enterprise. If so this could be for youThis module will be delivered through a series of ten interactive workshops and three lectures. Enterprise Zone staff, and external speakers with experience in enterprise, will deliver the workshops.Each 90 minute workshop will be followed by tutorial time of 30 minutes; this will offer a chance for conversation with fellow students around the topics covered in the workshop, and will ensure that attendees are supported in their learning and can discuss their progress and share project ideas. Tutorials will focus on covering the establishment and monitoring of personal objectives and reflective writing, and support for the assessments.

Objectives

A student completing this module will:
- have experience of reflecting on their own personal goals and values in relation to starting an enterprise;
- have developed a personal understanding of how enterprises are created and run;
- have an appreciation of the skills and attributes of entrepreneurs;
- know where to get help to develop a business idea and bring it to market in the future;
- have recognised their own skills base and begun to develop this.

Learning outcomes
Students will be made aware of the stages through which an idea needs to be developed to take it from a concept to a saleable product. This will include knowing how to generate, select and modify ideas, turn these ideas into business goals, assess the market and potential customers and relate the qualities of their product to the public.

Skills outcomes
Risk taking; Recognising gaps/niche in the market; Creativity; Motivation to succeed; Motivating others; Communication; Problem-solving; Self-belief;
Flexibility; innovation; Research skills; Networking; Negotiation; Organisational ability; Presentation

Syllabus

Week // Workshops/Lecture // Description
1 Introduction to self employment - Why start up, when, types of business models
2 Applying your skills to self-employment - Exploring personal skills sets and transferability
3 Ideas and innovation - Creative thinking and generating ideas (Guest lecture)
4 Developing your product - From an idea to a goal - SMART, SWOT
5 Business Planning Exercise - Preparation and planning (Guest lecture)
6 Networking - How, why, where to network + practical advice
7 Market awareness - You need to know your customers (Guest lecture)
8 Business Planning Exercise - Group work presentations
9 Public Relations - And other free/cheap ways to promote your business (Guest lecture)
10 Practical business planning - Session on writing a business plan
11 Assessment revisited - Advice session

Students will also be offered the opportunity to substitute suitable Yorkshire Forward, Business Link, Princes Trust and similar events for WRCETLE workshops to broaden their experience provided they are negotiated in advance and are in line with their personal objectives for the module.

Teaching methods

Delivery type	Number	Length hours	Student hours
Workshop	9	1.50	13.50
Group Project	1	2.00	2.00
Lecture	3	1.00	3.00
Tutorial	9	0.50	4.50
Private study hours			77.00
Total Contact hours			23.00
Total hours (100hr per 10 credits)			100.00

Private study

Students are expected to read widely about different types and styles of enterprises to develop their understanding of business processes and the ways in which they are implemented on various scales. An excellent researcher would have a good balance of UK and international examples. The market awareness project requires students to research and pool information. Excellent presentations and reports arise where the group have drafted materials early and have discussed and revised them.

Opportunities for Formative Feedback

Attendance will be expected at every session, and non-attendance without good reason followed up.
Each session is interactive with group work, discussion and elevator pitches. Involvement is key to this process. Progress issues will be addressed during the interactive workshop sessions and tutorials.
Students complete a standard group work contribution form as part of the assessment submission

Methods of assessment

Coursework

Assessment type	Notes	% of formal assessment
Report	Project report, 2,000 words (excluding bibliography)	60.00
Reflective log	1,000 word individual reflection on group project	20.00
Group Project	1,000 words	20.00
Total percentage (Assessment Coursework)		100.00

Normally resits will be assessed by the same methodology as the first attempt, unless otherwise stated

Reading list

The reading list is available from the Library website

Last updated: 05/07/2010

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