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2021/22 Undergraduate Module Catalogue
DESN1250 Fundamentals of Imaging
20 creditsClass Size: 300
Module manager: Mr Alan Oliver
Email: a.oliver@leeds.ac.uk
Taught: Semesters 1 & 2 (Sep to Jun) View Timetable
Year running 2022/23
This module is not approved as a discovery module
Module summary
This module introduces core skills and knowledge that are the foundation of design.In particular, the module is concerned with type and image. The principles of design and the appropriate usage of the design elements/tools.Objectives
The module aims to equip students with the essential theoretical understanding and practical skills to successfully work with digital images in a design context. In particular, it will:-* introduce fundamental concepts of image formation, storage and reproduction
* explain how colour is perceived and reproduced
* highlight key issues relating to intellectual property
* deliver a foundation in the layout, typography and use of colour in design
* provide experience in the use of industry-standard design software
Learning outcomes
On completion of this module, students should have provided evidence of being able to:
* understand the basic properties of digital images together with technologies for image capture and reproduction;
* be knowledgeable about colour spaces and the process of colour management;
* appreciate issues surrounding image ownership and the appropriate usage of digital images;
* be familiar with the principles of digital design;
* exhibit competence in the use of appropriate software tools for image manipulation.
Skills outcomes
Skills in industry standard design tools will be introduced along side tools for
creative practice
Syllabus
This module is concerned with the properties, perception and applications of
digital design. Lectures introduce the principles of the design processes,
representation and layout, along with the fundamentals of….
* Fundamentals of graphic design
* Fundamentals of photoshop
* Fundamentals of layout, grids and type selections
* Fundamentals of visual language/communication
* Fundamentals of Illustrator
* Fundamentals of Design process tools
* Fundamentals of Creative thinking tools
* Fundamentals of Creative habits and creative expression
* Fundamentals of InDesign
* Fundamentals of Image resolutions and copyright rules
* Fundamentals of Creative collaborations/connections
* Fundamentals of Semiotics and understanding visual
representations
Teaching methods
| Delivery type | Number | Length hours | Student hours |
| Lecture | 12 | 1.00 | 12.00 |
| Practical | 7 | 1.00 | 7.00 |
| Seminar | 8 | 1.00 | 8.00 |
| Independent online learning hours | 80.00 | ||
| Private study hours | 93.00 | ||
| Total Contact hours | 27.00 | ||
| Total hours (100hr per 10 credits) | 200.00 | ||
Private study
Independent online learning time will be spent completing the online learning resources as outlined by the module manager and preparation for the MCQ.Vector based software learning 20 hrs
Pixel based software learning 20 hrs
Layout based software learning 20 hrs
Preparation for the MCQ assessment 20 hrs
Private study time will be spent completing the project as outlined below
Research 20hrs
Development 20hrs
Production 53hrs
Opportunities for Formative Feedback
Students will be monitored through a number of ongoing mechanisms throughout the duration of the module including attendance, participation in classes and through assessments. In addition further monitoring will take place through:- Tutor drop-in discussions and reflective feedback on project work throughout semester one and two.
- Group feedback during seminars
Methods of assessment
Coursework
| Assessment type | Notes | % of formal assessment |
| Portfolio | Students will work on a project portfolio that will challenge their design skills in relation to the subject are of study. | 60.00 |
| Total percentage (Assessment Coursework) | 60.00 | |
Normally resits will be assessed by the same methodology as the first attempt, unless otherwise stated
Exams
| Exam type | Exam duration | % of formal assessment |
| Online MCQ | 1 hr 30 mins | 40.00 |
| Total percentage (Assessment Exams) | 40.00 | |
All questions must be answered in separate answer books.
Reading list
The reading list is available from the Library websiteLast updated: 29/04/2022 15:23:15
Browse Other Catalogues
- Undergraduate module catalogue
- Taught Postgraduate module catalogue
- Undergraduate programme catalogue
- Taught Postgraduate programme catalogue
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