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2022/23 Undergraduate Module Catalogue

LLLC2264 Creativity, Work and Change

20 creditsClass Size: 25

Module manager: Richard Kearns

Taught: Semester 2 (Jan to Jun) View Timetable

Year running 2022/23

This module is not approved as a discovery module

Module summary

This module is aimed at you if you are a student interested in understanding how creativity, innovation, visual culture contributes to society and organisations.


The aim of this module is to enable students to gain an understanding of the role of creativity, innovation, advertising and visual culture in society and in organisations. This will build on the level one module, Business Acumen, Enterprise and The Changing World of Work, by exploring the role of visual culture in business and marketing contexts.

Students will also develop the ability to relate theoretical issues to everyday life and to their own professional futures.

Learning outcomes
At the end of this module students will demonstrate knowledge and understanding of:
- the role of creativity and innovation in relation to the community and the workplace
- visual culture and its contribution to society
- how creative and innovative solutions can be developed to solve organisational problems and challenges
- how to reflect on their own personal and professional development

Skills outcomes
-creative problem solving skills
-thinking visually
-business awareness


The module will cover:

Creativity and innovation
The impact of design on the modern world
Design and branding
The role of visual culture in society and in organisations
Advertising and marketing
Ethical issues

The module will use case studies and specific examples to illustrate creativity and innovation in society and the workplace.

Teaching methods

Delivery typeNumberLength hoursStudent hours
Independent online learning hours50.00
Private study hours128.00
Total Contact hours22.00
Total hours (100hr per 10 credits)200.00

Private study

Time for private study is expected to break down as follows:

Reading and research 52 hours
Preparation for seminars 24 hours
Assignment Preparation 52 hours

Opportunities for Formative Feedback

There will be ongoing monitoring of student progress throughout the module via student engagement in each taught session and via the VLE.

Methods of assessment

Assessment typeNotes% of formal assessment
Portfolio3,000 words + appendices or web based equivalent75.00
Poster Presentation2,000 word equivalent25.00
Total percentage (Assessment Coursework)100.00

Normally resits will be assessed by the same methodology as the first attempt, unless otherwise stated

Reading list

The reading list is available from the Library website

Last updated: 09/05/2022 16:33:44


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