2022/23 Taught Postgraduate Module Catalogue
LUBS5268M European Business
15 creditsClass Size: 110
Module manager: Maria Ilieva
Taught: Semester 1 (Sep to Jan) View Timetable
Year running 2022/23
This module is not approved as an Elective
Module summaryThis module takes international business principles and theory and applies them to regional economic integration (REI). This module is original in the sense that there is no other module taught anywhere in the world that takes this approach. The European Union is the foremost example of regional economic integration in the world, and so therefore the principles at work here have particular power and application worldwide. The module covers how to analyse the challenges facing the EU and its member states, and issues for EU and non-EU businesses (welfare, growth, sovereignty, etc). It covers the purpose and background of the European Union; basic chronology of EU development; setting the scene of Europe in the world economy; current challenges facing the EU and its member states; issues for EU and non-EU businesses. The module sets out the analytical tools of regional integration theory and international business theory, to understand the founding principles of regional integration, and types of REI, and how these relate to the grand challenges for integration identified in the module. Knowledge covers: founding principles of regional integration; classification of REI types; detailed EU chronology; the Single European Market; the European business environment.
ObjectivesThe objective of this module is to give students knowledge of the theoretical principles of regional economic integration and its interaction with international business theory. Using the context of the European Union (EU) the module aims to enable students to learn how key developments in the European economy can be analysed using the dual lenses of integration and international business theory. The module then aims to demonstrate how the EU is relevant to business, through focusing on the implications of these developments for the European business strategy of firms (both European and foreign-owned), and for the international business strategy of European firms. The module also aims to convey knowledge and understanding of the place of the EU in the world system of international business.
Upon completion of this module students will be able to critically assess:
- the European Union’s (EU) business dimension
- the motives for regional economic integration (REI) and its processes as applied to the EU and other parts of the world
- how REI theory interacts with International Business theory and how policy associated with REI interacts with private sector firms
On completion of this module students will be able to:
- Identify and apply advanced and academic skills for employability, including those relevant to research, verbal presentation and group interactions
- Apply critical thinking and a critical awareness of different views on the European Union
- Articulate, evaluate and critically interpret the controversies raised by the European Union and regional integration
(1) Introduction to European Business; (2) integrating Europe; (3) Firm Strategies in an Integrated Europe; (4) Business in the Wider Europe; (5) the EU and the Rise of the Emerging Economies (6) Europe in the Global Economy; (7) EU Industrial Policies; (8) FDI and the EU: Sector and Country Analyses; (9) European Monetary Issues; (10) European Integration – Industry Analyses; (11) Revision Lecture
The module includes special (additional) lectures by prominent external speakers.
|Private study hours
|Total Contact hours
|Total hours (100hr per 10 credits)
Private studyThis could include a variety of activities, such as reading, watching videos, question practice and exam preparation.
Opportunities for Formative FeedbackYour teaching methods could include a variety of delivery models, such as face-to-face teaching, live webinars, discussion boards and other interactive activities. There will be opportunities for formative feedback throughout the module.
Methods of assessment
|% of formal assessment
|Standard exam (closed essays, MCQs etc) (S2)
|2 hr 00 mins
|Total percentage (Assessment Exams)
The resit for this module will be 100% by 2 hour examination.
Reading listThe reading list is available from the Library website
Last updated: 27/09/2022 11:43:33
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