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2023/24 Undergraduate Module Catalogue

CHEM2600 Chemistry: Idea to Market

10 creditsClass Size: 53

Module manager: Dr Chris Pask

Taught: Semester 1 (Sep to Jan) View Timetable

Year running 2023/24

Pre-requisite qualifications

Level 1 in Chemistry programmes of study or equivalent

This module is not approved as a discovery module

Module summary

Chemistry: Idea to Market is designed to give students an insight into the various stages involved in new product development, from an initial project brief, to product launch, in the chemical and allied industries. During the module, students will work as a team to develop a new product, taking it through to launch at a final “pitch to the board” presentation. This module will help students to develop a wide range of skills such as team work, project management, time management information searching and also develop their commercial awareness.Students will also reflect upon and evaluate their own contribution to a team project.


- To give students an insight into industrial new product development, from concept to market, in the chemical and allied industries
- Develop team working skills and other transferable skills as well as enable students to evaluate their own contribution to a team project

The module employs a team project-based approach to new product development in the chemical and allied industries. The module will lead students through the various stages involved in taking a product from concept to market. Students will present their findings in a “Dragon’s Den” style session at the end of the module.

Learning outcomes
On completion of this module, students should be able to:
- Consider the key factors in new product development;
- Follow a project management protocol;
- Carry out a feasibility study on a new product;
- Undertake market analysis for a new product;
- Evaluate health and safety for new production processes;
- Consider the significance regulatory compliance in the introduction of new products;
- Know what is involved in developing a new product for commercial release in the chemical and allied industries and,
- Present their findings to an expert audience.

Skills outcomes
Team working, communication and presentation skills, time management/organizational skills, critical thinking, creativity, enterprise, self-reflection and peer assessment will all be developed.


- Group dynamics and introduction to the module
- Idea generation and identifying market need.
- Project management tools and practices
- Role of Marketing in NPD.
- Generating and protecting IP
- Development stage – product development, testing, and technical and commercial validation
- Scale up
- Safety considerations
- Regulatory clearance
- Supply chain
- Commercial pre-launch activities.
- Preparation and delivery of a “pitch” to the Board of Directors

Teaching methods

Delivery typeNumberLength hoursStudent hours
Independent online learning hours10.00
Private study hours66.00
Total Contact hours24.00
Total hours (100hr per 10 credits)100.00

Private study

Online lectures, course materials and links to resources will be made available in the VLE.
The students will be expected to meet in their case study groups at least 5 times for a period of 2 hours during the module.
Independent learning will comprise of gathering the necessary information to complete the case study.

Opportunities for Formative Feedback

Through contribution to seminars.

Methods of assessment

Assessment typeNotes% of formal assessment
Group ProjectGroup Project Report and supporting materials for Den40.00
PresentationVerbal "Dragon's Den" style group presentation30.00
Reflective logIndependent Reflective Essay30.00
Total percentage (Assessment Coursework)100.00

Normally resits will be assessed by the same methodology as the first attempt, unless otherwise stated

Reading list

There is no reading list for this module

Last updated: 28/04/2023 14:52:16


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