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2021/22 Taught Postgraduate Programme Catalogue

MA Audiences, Engagement, Participation

Programme code:MA-PECI/AEFUCAS code:
Duration:12 Months Method of Attendance: Full Time
Programme manager:Dr Sarah Feinstein Contact

Total credits: 180

Entry requirements:

A bachelor degree with a minimum 2:1 (hons)

Language requirements: ielts 6.5 overall, with no less than 6.0 in any component

School/Unit responsible for the parenting of students and programme:


Examination board through which the programme will be considered:

PCT Classification Board

Relevant QAA Subject Benchmark Groups:

Master's Degrees in Business and Management

Programme specification:

The programme will critically explore established and everyday notions of engagement and participation in the arts and culture. There is an acknowledged crisis of legitimacy in the arts and cultural sector. Arts participation data demonstrates that only a very small proportion of disproportionately white, middle-class, university educated and older people engage in the arts, despite decades of work to attempt to diversify the sector. At the same time, the arts are perceived by policymakers to be an ideal way to address public disengagement from other parts of civic life. As a result, there is much academic discourse about audience engagement and participation; significant policy focus on targets to increase engagement; and practitioner focus on strategies to address perceptions around lack of engagement. This programme aims to contribute critically towards this ongoing debate and to create, through theoretical insight and practice-led research, a more genuinely participatory culture of thinking and practice.
The programme will therefore appeal equally to practitioners who are keen to develop their own skills in practices of engagement and participation and to scholars who are keen to manage and lead a more audience-centred approach to arts management and cultural policy.
Core programme content will include: the definitional ambiguities of audience development and cultural participation; digital engagement and participation in the arts and culture; co-creation and co-production; conceptual design of audience experiences; community arts; participatory funding and decision-making; impact evaluation; the impact of spaces, places and venues on the audience experience.

Year1 - View timetable

[Learning Outcomes, Transferable (Key) Skills, Assessment]

Students must study 180 credits comprised from a mix of compulsory and optional modules adding up to 180 credits.

Compulsory modules:

Candidates will be required to study the following compulsory modules:

PECI5107MIndependent Research Project (MA)60 credits1 Sep to 31 Aug (12mth)
PECI5211MAudience Engagement and Impact30 creditsSemester 2 (Jan to Jun)
PECI5213MCultural Participation and Participatory Cultures30 creditsSemester 1 (Sep to Jan)

Optional modules:

Candidates will be required to study 60 credits from the following optional modules:

EDUC5039MCreative Inquiry, Communication and Learning30 creditsSemester 2 (Jan to Jun)
FOAH5000MEngaging the Modern City: The Civic Researcher30 creditsSemesters 1 & 2 (Sep to Jun)
PECI5104MIndividual Project30 credits1 Jan to 31 Jul
PECI5105MCreative Work30 creditsSemester 2 (Jan to Jun)
PECI5106MPerformance and Collaborative Enterprise30 creditsSemester 2 (Jan to Jun)
PECI5207MArts Management and Cultural Leadership30 creditsSemester 1 (Sep to Jan)
PECI5209MCritical Debates in Culture and Place30 creditsSemester 2 (Jan to Jun)
PECI5214MCreativity and Innovation Management30 creditsSemester 1 (Sep to Jan)
PECI5216MArts and Activism30 creditsSemester 2 (Jan to Jun)
PECI5217MPopular Performance: from music hall to variety television30 creditsSemester 1 (Sep to Jan)
PECI5218MCultural Policy and the Politics of Culture30 creditsSemester 2 (Jan to Jun)
PECI5407MDigital and Intermedial Storytelling30 creditsSemester 2 (Jan to Jun)
PECI5705MThe Costumed Body: Performance, Performativity and Politics30 creditsSemester 2 (Jan to Jun)

Last updated: 22/09/2021 16:19:58


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