BA Digital Media
Year 1
(Award available for year: Certificate of Higher Educ)
Learning outcomes
Students will be able to:• Explain the historical development of digital media and recognise the different ways in which media and communication can be understood in relation to technological and social change. • Engage with a range of relevant digital media practices to a professional standard for different content, audiences, and delivery mechanisms, for example, graphic and web design.• Reflect critically on practical work in digital media to explain decisions, processes, and outcomes.• Evaluate and critically engage with a range of (digital) media forms and scholarship. • Communicate digital media concepts, analysis, and practical outcomes in a range of different ways, for example, orally and in written form.Skills Learning Outcomes• Research Skills: The ability to locate, engage with, critically analyse and evaluate key texts and ideas in digital media.• Technical Skills: Proficiency in a range of digital practices, for example, computational skills, data analysis, graphic design, web development, and experience in utilising a range of digital media applications and technologies.• Communication Skills: The ability to adapt communication style and medium for different audiences, including essay writing, and reflective work.
Assessment
Core modules at Level 1 on the BA Digital Media are assessed through portfolios, literature reviews, essays, reflective logs, reports, website design and a short multi-choice exam. Optional modules encompass a wide variety of assessments including film clip analysis, audio-visual outputs and essays.